New Media. Theory and Practice

This course is intended as an
introduction to the new media theories and practices.
completion of the course students will be able to argue on
philosophy, sociology, political theory, structuralism,
poststructuralism and other epistemological contexts in which new
media practices can be elaborated. The course begins with an overview
of some of the theories relevant to new media studies,
epistemological problems present in the field and definitions of
media and new media. The differences between analog and digital media
will be introduced through describing foundational principles of new
media (L. Manovich). The course will challenge idea of the “death
of old media” by introducing somewhat different description of the
paradigmatic transition through the concept of
(Bolter/Grusin). The first part of the
course will end with a structural introduction to the Internet and
difference between centralized and decentralized/distributed media
through the concept of diagram as relevant approximation in the era
of the societies of control (Galloway/Deleuze). After primarily
structuralistic descriptions of new media, the course will approach
to second part – the cultural and social elaboration on the changes
that took place with new media. The aim is to further problematize
the control in the contemporary societies. New media and concept of
subject will be introduced as a problem – specially from the point
of view of early optimism of the nineties and deconstructionist
theories (D. Harraway, H. Rheinghold, S. Turkle). T
course will explore todays media technologies as constitutive factor
of predominant post-political model. The aim of the course is to
elaborate models and contexts through which such model became
possible, specially to elaborate paradoxical conflict between
capitalist mode of production and social diagram of new technologies
of distributive non-hierarchical network.